MediaCityUK continues to play a pivotal role in the growth of industry across the North West with news that Kellogg’s will move its UK headquarters there early next year.
The global cereal brand, which has been based at its head office in Old Trafford since the 1990s, will take three floors (50,000 sq. ft.) in the prestigious Orange Tower. Kellogg’s historic Trafford Park factory will not be affected by the move.
MediaCityUK is a joint venture between Peel Land and Property Group and Legal and General Capital.
Martin Hoare, Managing Partner and Head of Commercial Property at Gorvins Solicitors, handled all the legal work on behalf of MediaCityUK. He said that the Kellogg`s move reflected the rapid and successful expansion of the development, which includes the BBC, ITV, Ericsson and Dock10, as well as more than 250 smaller creative and digital businesses.
Martin added: “This move consolidates the contribution MediaCityUK makes to the region`s ongoing growth and, indeed, the strength of the Northern Powerhouse. Kellogg`s is an outstanding company and iconic brand. Its move to this prime location reflects MediaCityUK`s ability to provide an ideal home for both the creative and commercial sectors, with digital and technological transformation as a shared primary focus.’
Mark Robinson, Head of Asset Management at Peel Media Group, said: “We are delighted by Kellogg`s decision to move to MediaCityUK and are grateful to Gorvins for their outstanding professionalism and expertise in handling such a critical and complex deal. Thanks to Martin and the rapid response in getting this completed, MediaCityUK continues to substantiate its reputation as a vibrant setting for globally-recognised business brands.”
Kelloggs’ move demonstrates this thriving development continues to be a magnet for household names in the broader commercial world, all of which boosts economic growth across the region.’
With 7,000 people now living, working and studying at MediaCityUK, further development is already underway with 238 apartments in The Lightbox due for completion in 2019. In the meantime, by the end of the summer, two new restaurants will open their doors at MediaCityUK – The Botanist and The Alchemist.
For more information please contact the Head of Marketing & PR, Paul Longmire on 0161 930 5278.